B-F’s Jim Perry to take new corporate role

Jim Perry, Senior Vice President, Managing Director, Latin America Region, has been named the new Senior Vice President and Director, Global Public Affairs at Brown-Forman, effective August 1, 2020.

     Perry is succeeding Jim O’Malley who is retiring on Dec. 31. O’Malley joined the company in 2008 as the first director of the company’s newly-formed corporate affairs department.

     In this role, he was responsible for overseeing Brown-Forman’s global external activities related to social, community, economic, government, and environmental responsibility. He has served on the boards of the Distilled Spirits Council of the United States (DISCUS) and the International Alliance for Responsible Drinking (IARD), among other groups.

Perry joined Brown-Forman in 2000 as government relations manager, and has since led a number of Brown-Forman’s regional businesses, including as managing director of Global Travel Retail. Most recently, Perry served as Managing Director, Latin America Region, consisting of three areas: PUB (Paraguay, Uruguay, Brazil), LAC (Latin America & Caribbean), and Mexico.