Beam Suntory Global Travel Retail (GTR) is launching a Japanese single grain whisky exclusively in travel retail.
The Chita will be released in July in Asia Pacific and Europe and in limited quantities in the Americas, and will be available outside of Japan for the first time.
“The Chita is a perfectly balanced Japanese whisky that reflects the artistry and diversity of The House of Suntory Whisky. With our rich history of innovation and award-winning Japanese releases, Global Travel Retail will continue to be a priority platform to showcase innovative new products from the Beam Suntory portfolio to the rest of the world,” says Beam Suntory Global Marketing Director, Travel Retail Michael Cockram.
The whisky will be available in a 70cl format and presented in an indigo blue gift box. It carries a RRP of US$55.