L’Oréal Paris has announced that 19-year-old U.S. actress Elle Fanning been named the latest spokesperson of the global brand, where she joins such stars as Naomi Watts, Susan Sarandon, Blake Lively and Eva Longoria.
In her first role as ambassador to the brand, Elle Fanning will join the L’Oréal Paris family of actresses at the 70th Festival de Cannes, when L’Oréal Paris celebrates 20 years as official beauty partner.
Her first beauty campaign for L’Oréal Paris will be with Paradise, the latest innovative sensorial mascara of the brand.
“It’s an honor to welcome Elle Fanning to L’Oréal Paris just in time to celebrate our 20th anniversary as beauty partner at the Festival de Cannes. Elle is a natural choice for the brand as it highlights our love for beauty and cinema. Indeed, she is the face for the new generation as an accomplished actress, but also an inspiring canvas for makeup artists. I am sure that we will have a fruitful collaboration together,” comments Pierre Emmanuel Angeloglou, L’Oréal Paris Global President.