Based in Paris, the French cosmetic brand is available in more than 30 countries through selective market channels including department stores, beauty centers, spas, duty free stores and inflight. The brand is well known for being the “expert of shea” with over 100 products exclusively developed with this special natural ingredient. Shea offers moisturizing / nourishing, antioxidant, rejuvenating, muscular relaxant and healing properties for the skin, says Selekt Managing Director Nadia Stamboul.
“We are proud to have added Institut Karité Paris to our portfolio and look forward to developing the brand across the Caribbean territory. We are positive that IKP will add value to the market
as it brings a different touch with the exceptional ingredient of Shea in the forms of creams, butter and oil, and a unique Parisian spirit,” says Stamboul.
For more information on Selekt and Institut Karité Paris please visit: www.selektbrands.com, www.institutkariteparis.com