London Supply is unveiling a huge new draw to its destination flagship store in Puerto Iguazu, Argentina, when it opens an Apple store at the end of March.
The Apple store will be located in the section that had previously featured luxury watches.
London Supply expects it “to be a big novelty,” says Commercial Director Maggy Ducos. “We are convinced that this will be of great value to both our Brazilian and our Argentine shoppers.”
Fashion textiles have also done very well for the travel retail this past year. London Supply expanded the Tommy Hilfiger space with good results and this year will also open a Calvin Klein shop in shop.
This is just a few of the changes that the Argentine travel retailer has undertaken to attract shoppers following last year’s uncertain economy and tough sales environment. Using creative promotions, new brands and an expanded offer, the company begins 2017 with a rebound in sales, and new opportunities for growth.
TMI will carry an in-depth feature on how the award-winning retail has weathered the most recent downturn in the Orlando issue of Travel Markets Insider magazine.