Delighting Travelers

The Category of the Future: Mondel─ôz International WTR talks evolved vision in celebration of a decade of confectionery growth

Mondel─ôz International World Travel Retail (WTR) revealed a renewed category vision during TFWA Cannes, which is focused on driving greater penetration and accelerated conversion to deliver confectionery growth. The vision is built on three keys areas: a winning portfolio, to address growing need states and changing shopper preferences; elevating category awareness, through more physical and […]