International Shoppes

Appleton brings taste of Jamaica to JFK Terminal 5

Gruppo Campari is running a major activity for Appleton Estate rum with International Shoppes at New York JFK Airport’s Terminal 5 (JetBlue).  The event highlights the close link between Appleton and the theme of world travel. Shoppers are welcomed to a ‘cargo station’ where they receive a brand-stamped souvenir ‘customs clearance form’ that shares key […]

Tito’s Handmade Vodka builds presence in US duty free

Boston Portal slider

Tito’s Handmade Vodka, distributed in North America Duty Free by EWTRA, is increasing its footprint in airports and cruise lines across the region. EWTRA has launched a program of high impact activations that celebrate Tito’s American heritage and craft credentials at Boston Logan International Airport, and JFK International and LaGuardia airports in New York. The […]

Beam Suntory and International Shoppes create memorable Bourbon Legends pop-up at JFK

beamsunotroyjfkslider

In an effort to educate consumers and offer them an “unforgettable Bourbon experience,” Beam Suntory partnered with International Shoppes on an inter-active “Bourbon Legends” pop-up store at Terminal 5 at JFK International Airport in November. For two weeks the pop-up store informed travelers about the entire bourbon category and invited them to experience, through sampling, […]

MarketPlace Development awards best concessions at Washington Dulles

Marketplace Development

A number of familiar travel retail concessions at Washington Dulles International Airport received accolades at the recent Dulles Food and Shops Concessions Excellence Awards for 2014. Hudson Group, The Paradies Shops, Estée Lauder/M.A.C / International Shoppes, and Marshall Retail Group were among the winners of the retail awards, bestowed by concessions manager MarketPlace Development, and […]

Bacardi launches St-Germain into US TR with International Shoppes at JFK T8

Bacardi Global Travel Retail launched French elderberry liqueur St-Germain into US Travel Retail last month at JFK Terminal 8 with International Shoppes. St-Germain is very popular in New York, especially with bartenders in the city’s cocktail scene. Throughout December, International Shoppes hosted a stand-alone branded St-Germain bar, featuring luxury Parisian art deco-style imagery and supported […]

Hershey partners with International Shoppes for Till Point project at PHL

Hershey IS PHL

The Hershey Company, in partnership with International Shoppes, reports that it has successfully implemented a merchandising project to increase impulse purchasing and ease of shopping at IS’ Philadelphia International Terminal store. The goal of the project was to grow impulse purchasing for confection at the queuing/till point area by leveraging confection category insights. Confection — […]

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