Puig Travel Retail Americas has launched the latest masculine scent from Jean Paul Gaultier, Scandal Pour Homme, across 69 travel retail doors in the region with an impactful omni-channel campaign that brought to life the boxing theme of the fragrance. Scandal Pour Homme was introduced to Travel Retail Americas at the end of 2021 ahead […]
Jean Paul Gaultier
Puig integrates Jean Paul Gaultier fragrances into its brand portfolio
Barcelona-based fashion and fragrance house Puig started 2016 by integrating the award-winning ,Jean Paul Gaultier fragrances into its portfolio of owned brands. Puig has been working closely with the Jean Paul Gaultier brand for the past four years, since becoming a majority shareholder of the fashion house in 2011. The integration follows upon the termination […]
BPI sees bright future with addition of new designer licenses to fragrance portfolio
One on One with BPI’s Eric Henry Coming off a good year with high single digit growth, Beauté Prestige International (BPI) is preparing itself for a future that does not include Jean Paul Gaultier, the powerhouse fragrance that it launched more than a decade ago. The license will be taken over by the Puig Group, […]