L’Oréal

The allure of beautiful hair in travel retail

It’s all about the hair! Not only do today’s consumers long for “shampoo-commercial-worthy hair,” (quoting Spate) but they see healthy hair as integral to today’s well-being journey. Consumers are looking for hair care products that cater to a range of needs, targeting various hair and scalp problems while providing multiple benefits from revitalization to anti-ageing. […]

L’Oréal Americas TRAM celebrates Armani Cinema World Tour with holistic airport experience

L’Oréal Travel Retail has taken Armani’ Beauty’s iconic Armani World Cinema Tour across America’s top airports from Rio de Janeiro and Buenos Aires to Los Angeles and Toronto. The Cinematic HPP embraced the true spirit of the global traveler with the participation in one of the most prestigious International Film Festival, two pop-ups and the […]

L’Oréal presents overview of year in Cannes: Leadership, innovation, relevance and social responsibility as 6th continent works to appeal to all nationalities

L’Oréal Travel Retail’s annual press conference in Cannes presented a global overview of the year by Travel Retail Managing Director Vincent Boinay, with a focus on the company’s leadership, innovation, relevance, sustainability and social responsibility. Boinay’s overview was followed by regional reports from the directors of Europe/Middle East; the Americas, and Asia Pacific. This year […]

L’Oréal reports highest quarterly growth in 10 years; TR soars by 30% in the 9 months

L’Oréal’s travel retail business has grown by almost 30% in the first nine months of 2018. The cosmetics giant released its Q3 financial results on Oct. 30, reporting “an acceleration in the third quarter, with the highest quarterly growth rate for 10 years.” Total sales for the nine months reached 19.86 billion euros, an increase […]

Kérastase opens 3rd TR store in São Paulo

Following its highly successful partnership with Dufry, L’Oréal-owned hair care brand Kérastase has opened a third store in Terminal 3 departures at São Paulo-Guarulhos International Airport. Sales from this 14sqm outlet are already beating expectations, says the company, and the location which is frequented by Brazilian and Argentine travelers, enhances the brand’s status, and reputation, […]

L’Oréal brings Giorgio Armani’s Italian seduction beauty to America’s finest airport stores

  Perfectly timed to capitalize on the surging popularity of makeup—especially high-end luxury cosmetics – L’Oréal has launched luxury skincare and makeup for its Italian couture brand Giorgio Armani in the travel retail channel in the Americas. Thibault Tétrel, General Manager Travel Retail Americas for Giorgio Armani & Designer Fragrances at L’Oréal (Parbel) reports that […]

L’Oréal TRAM embarks on a digital transformation

L’Oréal, known for the excellent caliber of its training and people, has acquired a global reputation as a “talent factory,” successfully pooling the skills of employees spread throughout the world. Even in the Miami headquarters, regarded as a Latin American mainstay, L’Oréal Travel Retail’s staff represents 24 different nationalities representing five continents and with Beauty […]

L’Oréal Travel Retail makes key appointments: Yannick Raynaud to head up Americas business

Yannick Raynaud has been appointed L’Oréal Travel Retail Americas Managing Director succeeding Javier Labarta. Raynaud has wide experience in the Americas market, having started her career with L’Oréal Paris and Maybelline in Latin America in 1998, first in Venezuela then in Brazil. In 2006, she moved as Managing Director for La Roche Posay in the […]

L’Oreal to acquire niche fragrance brand Atelier Cologne

L’Oréal is adding to its high-end, niche fragrance business with its agreement to acquire Atelier Cologne. The deal was announced on June 30. Launched in 2009 by Sylvie Ganter and Christophe Cervasel, Atelier Cologne specializes in niche perfumery sold in selected retailers. Atelier Cologne creates and manufactures in France “Colognes Absolues”, genuine pure perfumes blending […]

L’Oréal, Shiseido named among the world’s most ethical companies

The Ethisphere Institute, a global leader in defining and advancing the standards of ethical business practices, this week revealed its honorees for the title of  2016 World’s Most Ethical Company. This year, 131 companies, spanning 21 countries and five continents and representing over 45 industries, made the list, including France’s L’Oréal, a seven time winner. […]