Following a 12-month program of brand redevelopment, Nestlé International Travel Retail (NITR) has successfully relaunched its Nestlé SWISS range. The premium Nestlé SWISS chocolate is a travel retail exclusive. The new visual identity of Nestlé SWISS is inspired by the natural and rugged landscapes of Switzerland, says the company, explaining that it is a contemporary take […]
LVMH gives Givenchy’s Gentleman Eau de Parfum the Mega treatment
Givenchy Parfums celebrated the launch of its new Gentleman Eau de Parfum with Mega Events that invited shoppers to “Feel the Flow” across Latin America beginning in April. A reinvention of the 1970s classic Gentleman, the New Givenchy Gentleman proposes olfactory variations that define a new modern-day gentleman. Following the launch of the first Gentleman […]
BOSS BOTTLED UNITED celebrates the World Cup
To mark the launch of the limited edition BOSS BOTTLED UNITED in travel retail, BOSS Parfums shared the excitement of the World Cup by partnering with key retailers in an activation that celebrated soccer. The new fragrance comes enclosed in a silver-shaded flacon, and with a scent said to act as a physical reminder of […]
HUGO goes on an Urban Journey
HUGO Parfums unveiled the next chapter of its #YourTimeIsNow campaign with a new scent, HUGO Urban Journey, which encourages millennials to explore the city on their doorstep before venturing into the world beyond. To mark the launch in travel retail and to bring the campaign to life different retailtainment-led ‘pop-ups’ were installed within airports. In […]
GUCCI BLOOM blossoms with Coty in Brazil
The vision for GUCCI BLOOM in travel retail was to create a ‘pop-up’ store that strongly communicated GUCCI BLOOM’s key attributes of vitality, creativity, quirkiness and uniqueness. Coty is working with Dufry in Brazil to host this stunning animation in August and September. The ‘pop-up’ created by Coty captured the attention of passengers and transformed […]
The Polo Ultra Blue wave takes over Travel Retail Americas
Polo Ultra Blue, the new fragrance for men from Ralph Lauren, is an ultra-fresh and ultra-long-lasting interpretation of the iconic Polo Blue. Ultra Blue launched in March in Travel Retail Americas, and evokes the refined, yet sporty lifestyle of the Polo Blue Man. This concept is embodied in the new campaign featuring MMA fighter and […]
L’Oréal TRAM opens first Atelier Cologne pop-up
L’Oréal Travel Retail Americas has opened the first pop-up for Atelier Cologne in the region at Los Angeles International Airport in a 10 sqm space in the Tom Brady International Terminal. Featuring its signature Venetian blue color inspired by the entrance of its flagship stores in Paris and New York, the pop-up offers passengers […]
Luxottica and Duty Free Americas develop standalone sunglasses boutique concept at Punta Cana International Airport
Eyewear leader Luxottica Group and Duty Free Americas have partnered to develop a new stand-alone Sunglasses boutique at Punta Cana International Airport’s Terminal A, Dominican Republic. This cutting-edge store – which was custom-designed for the location – is the first stand-alone space for the sunglasses category operated by DFA. Built on sunglasses category management principles, the boutique […]
Essence Corp.: 30 years of partnership, community engagement and “Giving Back”
When you start a business, your goal is to make money. Be successful. Excel in the field. But a rare few rise above the dollars and cents aspect of commerce to become something much more—a vitally engaged and giving member of its community. Essence Corp., the family-owned distributor/agent of fine fragrances and cosmetics headed by […]
Kate Spade New York opens at JFK T4’s retail hall
Kate Spade New York is one of the newest retailers to join the list of iconic fashion brands at Terminal 4 at New York’s JFK International Airport. The 905-square-foot store is operated by Hudson Group, and carries both fashion and accessories. The Kate Spade store — an international fashion retailer for more than 20 years […]
Kering to launch first Cartier eyewear collections in January
Kering Eyewear and Maison Cartier have revealed details of the Cartier Eyewear Spring Summer 2018 collection, which marks the official beginning of their new agreement. The collections were presented during Silmo in Paris (October 6-9, 2017). Effective January 1, 2018, the partnership will see leading luxury groups Kering and Richement bringing their operations together to […]
Ferrero says Hello World with new travel exclusive Nutella platform
Ferrero Travel Market launched an imaginative new Nutella plat-form in travel retail in Cannes. Called “Hello World,” the platform includes activations, point of sale materials and a new travel exclusive product range. It will roll out globally in February 2018. Based on the results of a seg-mentation study Ferrero conducted last year with thousands of […]
Strong travel retail sales help drive The Estée Lauder Companies to “outstanding” fiscal 1Q results
Benefitting from double digit sales gains in its online and travel retail channels, among others, the Estee Lauder Companies delivered “an outstanding financial performance in our fiscal 2018 first quarter,” said Fabrizio Freda, ELC President and Chief Executive Officer, commenting on the latest earnings results released on Nov. 1. The Company achieved net sales of $3.27 […]
Misaki celebrates 30th anniversary with new push in the Americas with IBBI
Misaki Monaco has announced its agreement with Travel Retail specialist and key player in the Americas, International Brand Builders (IBBI) to represent the brand in the Americas region. This strategic partnership comes simultaneously with the 30th anniversary of the brand and will aim at developing the brand in Americas travel retail. After revealing its new […]
L’Oréal marks 40 years in Travel Retail: Connecting the continents & connecting the customers
L’Oréal dedicated its traditional Cannes press conference to a celebration of the company’s 40 years in travel retail, since creating L’Oréal Luxe in 1977. Following an introduction by Vincent Boinay, L’Oreal Travel Retail Managing Director, the beauty giant followed with presentations from senior executives from each of its geographic zones: Yannick Raynaud, Managing Director of […]
