World Duty Free Group (WDFG), working in partnership with Master ConcessionAir (MCA), has opened five new retail locations in Miami International Airport (MIA) in the South Terminal, situated in the concession hall between concourses H and J. The new units include three stand-alone stores for M·A·C, Desigual and Coach, and two kiosks for Tumi and Tous, totaling an area of 3,531 sq. ft.
The official ribbon-cutting of the new stores took place in June.
The stores and kiosks feature multi-sensory and innovative designs to engage and excite passengers, with a cutting-edge customer experience in a luxury environment, says the company. World Duty Free Group also operates 10 other store locations in MIA with MCA.
Miami is one of the leading passenger hubs in the US serving more than 40 million passengers every year.
“Miami International Airport is a major international gateway and World Duty Free Group is delighted to build on its partnership with the airport by opening these vibrant stores from five prestigious brands. We remain committed to delivering a first-class retail experience to passengers, to further enhance their complete airport experience and we are confident that these luxury brands will appeal to all those traveling through MIA,” said Padraig Drennan, President, World Duty Free Group North America.
“We are extremely proud to welcome these five new luxury storefronts by World Duty Free Group to MIA,” said Miami-Dade Aviation Director Emilio T. González. “We have made a concerted effort to further diversify our retail options, which is why WDFG has opened our first-ever locations for Desigual, M·A·C, Tumi and Tous, and our first Coach location in the South Terminal. Given the strong name recognition and customer loyalty of these popular brands, we look forward to each of them performing strongly.”
“We at Master ConcessionAir take great pride in our airport. The prestige these international brands and specialty product offerings bring will continue to raise the customer experience at Miami International Airport. With their striking design and popularity, we are sure their performance will exceed expectations,” said Peter Amaro Jr., CEO, Master ConcessionAir.
The new stores include:
The 1,005 sqf M·A·C Cosmetics store is the largest of the new developments and is a new addition to MIA and offers a wide array of professional makeup products and makeup services to global travelers.
The 256 sqf Tumi store offers business, travel and lifestyle essentials that are designed to upgrade and simplify all aspects of life on the move. Designed in America, its offer will appeal to the global citizens who fly through Miami.
Tous (365 sq. ft.), another new brand to MIA, is a family-run Spanish company offering leather goods, fragrances, watches, eye-wear and innovative jewelry.
Coach (913 sq. ft.), a modern American luxury brand offering stylish accessories reflecting the ease and sophistication of New York style.
Desigual (992 sq. ft.), the flamboyant and fun women’s fashion brand, characterized by its distinctive, optimistic and colorful designs, is the final new addition to the MIA family. Its vibrant clothing and accessories blend seamlessly with the Miami aesthetic.
World Duty Free Group operates all five stores in partnership with Master Concession Air, LLC.