Pernod Ricard Global Travel Retail (PRGTR) has unveiled a collaboration with DFS at JFK International Airport Terminal 4 to launch Rabbit Hole’s Kentucky Straight Bourbon Whiskey range for traveling shoppers in Global Travel Retail (GTR) for the first time. The GTR launch comprises four Rabbit Hole’s bottlings, each of which is crafted with unique, malted […]
Blended Scotch whisky Chivas has unveiled a fresh new look for its flagship blend – the biggest redesign in Chivas’ 112-year history. Chivas 12 has undergone an extensive redesign of its bottle, label, and pack. The bottle has been reshaped and elongated to stand taller while still retaining its recognizable rounded shoulders. The bottle now […]
Illustrating limitless innovation, Pernod Ricard Global Travel Retail (PR GTR) opened its first-ever travel retail boutique for Maison Martell in China Duty Free Group’s (CDFG) Haitang Bay Duty Free Shopping Centre on January 28, 2021. The state-of-the-art boutique, the first Pernod Ricard-owned store on the island, features a one-of-a-kind digital façade and touchless technology that […]
