Canada-based fashion house Joseph Ribkoff will make its debut appearance at the TFWA World Exhibition, where it will be highlighting its high-fashion yet practical women’s wear range ideally suited to travel retail (Riviera Village, RF8).
Joseph Ribkoff brings its signature blend of style, comfort, and versatility to the travel retail market. The brand’s collections feature suitcase-friendly wrinkle-resistant, easy-care fabrics that are ready to wear straight off the hanger. The brand is fully inclusive, with sizes ranging from XS to XXL, featuring day-to-night looks that transition seamlessly on a cruise or city break, to lightweight, packable pieces that deliver both comfort and polish,
With its stylish designs, flattering silhouettes, and a price point that balances accessibility with premium quality, Joseph Ribkoff resonates with a wide international audience, where it already has a presence in duty free stores, airports, and cruise ships
“We first exhibited at the TFWA Asia Pacific exhibition in May, which has paved the way for our upcoming launch of a pop-up at Cairns Airport later this year,” said Nadine Clour, Joseph Ribkoff’s Senior Director, Sales Strategy and Business Development.
“We are thrilled to be attending our first TFWA World Exhibition and seeing what new prospects the event will present our brand.”
Joseph Ribkoff’s travel retail strategy focuses on premium positioning in high-traffic international hubs; particularly in Europe, where brand recognition is strong, and in the Middle East and Asia, where there is strong potential for expansion.
“Our objective is to elevate Joseph Ribkoff’s global visibility and make the brand more accessible to women around the world,” Clour explains. “As a label trusted for over six decades, we understand the style needs of the modern, international traveler; confident, discerning, and always on the move. Our collections, known for their elegance, quality, and versatility, already resonate with women across continents. Expanding into duty free retail is a natural evolution, allowing us to connect with our customer in the spaces she frequents most and bring the Joseph Ribkoff experience to her journey.”
Joseph Ribkoff’s fashions are available in over 60 countries around the world.
