Family-owned distiller William Grant & Sons has introduced Wildmoor, a new range of high-aged, blended Scotch whisky. A tribute to the country’s wild elements, the Wildmoor collection comprises big elemental whiskies with flavors unbound by regionality, says the company. In global travel retail, the range will make its debut in April, with an exclusive presence at […]
Spirits
Mast Jägermeister debuts Teremana in GTR with DFS at JFK T4
After announcing it was distributing Teremana tequila in the channel in March, Mast Jägermeister has introduced the premium, small-batch tequila into global travel retail this month. Founded by Dwayne ‘The Rock’ Johnson, Teremana is launching in numerous major international airports around the world, initiating the internationalization of Teremana. All three expressions are available: Blanco (€49.99/US$45.99), […]
Sustainability, ethics key priorities for Brown-Forman
Sustainability has always been an important focus for Brown-Forman and its flagship brand Jack Daniel’s. Climate action, water stewardship, circularity, sustainable packaging, sustainable agriculture, and sustainable forestry all play key roles in the process of bringing the Brown-Forman spirits to market. Jack Daniel’s Master Distiller Chris Fletcher tells TMI that the company’s sustainability efforts have […]
Cazcabel tequila makes Americas travel retail debut with Duty Free Global
Cazcabel tequila made its Americas travel retail debut this week at the Duty Free Global stand at the IAADFS Summit of the Americas. Duty Free Global was appointed the global travel retail partner for Cazcabel in September and the premium tequila was first shown to the industry in October at the TFWA World Exhibition in […]
Tito’s brings cruise business in-house
Following the successful growth of its cruise business through WEBB Banks, Tito’s has brought the management of cruise in-house beginning January 1st, John McDonnell, Managing Director International, Tito’s Handmade Vodka has confirmed to TMI. “Cruise is a substantial piece of our duty free business. It is almost 50%. The broker model is good at the […]
Duty Free Global Signs GTR Partnership with Cincoro Tequila
Duty Free Global has announced an agreement with Cincoro Tequila for global travel retail. This collaboration marks a significant expansion for Cincoro Tequila, positioning its premium portfolio to reach discerning consumers across the globe through strategic distribution in premier airports and duty free destinations, which will coincide with launches across numerous (domestic) markets in Asia, […]
Pernod Ricard launches Royal Salute 21 Year Old Miami Polo Edition with global campaign
Pernod Ricard Global Travel Retail revealed the glamourous new limited edition joining Royal Salute’s iconic Polo Collection; the Royal Salute 21 Year Old Miami Polo Edition, which launched in limited quantities in global travel retail on April 11 and was celebrated at an invitation-only special event with a strong polo connection in exclusive Palm Beach, […]
Jameson’s “Arrive Like a Local” Campaign returns in 2024 with the Visa-powered Jameson Passport
Building on the success of the award-winning Arrive Like a Local campaign, Jameson and Pernod Ricard Global Travel Retail (PRGTR) have expanded the interactive traveler experience to more than 36 airports worldwide. Reaching the widest audience for any Jameson travel retail campaign ever and supported by a 360 omni-channel strategy, the 2024 campaign aims to […]
How digital tech is transforming liquor promotions
The growing digital toolbox available to duty free retailers has the power to transform the effectiveness of liquor promotions in the years ahead, writes Joe Bates. Step back in time two decades the typical duty free liquor retailer relied on a tried-and-trusted box of promotional tools, whether it be straightforward price discounts, gifts-with-purchase, liquid- to-lips […]
Edrington marries luxury and experience to elevate the cruise passenger journey
Edrington is prioritizing cruise as a key aspect of its global travel retail business. The parent company of The Macallan, Brugal Rum and Highland Park is focusing on providing cruise guests unique experiences and engagements that bring its premium portfolio of brands to life. The company’s primary goal is to premiumize its portfolio available onboard […]
Combined WEBB Banks – Southern Glazer’s powerhouse delivers synergies, market expansion, deeper focus on growth categories
A little over a year after Southern Glazer’s Wine & Spirits acquired Miami- based WEBB-Banks, the new combined organization has delivered on its promise, creating a new wine and spirits powerhouse in the Caribbean, Central America, South America, as well as the travel retail and cruise sector, WEBB Banks Chief Operating Officer Jose Castellvi tells […]
GMAX Travel Retail targets unique brands with a point of difference
It all started with a unique rum with a point of difference for Garry Maxwell and Tim Young’s eventual partnership at GMAX Travel Retail. Maxwell had founded GMAX Travel Retail in 2020 in the midst of the pandemic, after 18 years at Premier Portfolio. Young created his Young Spirit Consultancy in 2021 to assist premium […]
DISC solidifies regional growth with strategic brand additions and Miami warehouse
In the three years since Juan Gentile created Distribution Spirits Company (DISC), the company has stayed true to its founding vision, and has consolidated and strengthened its presence in the Caribbean market and duty free sector. Gentile, who worked for Edrington for almost 20 years, most recently as Senior Vice President, Managing Director Americas Travel […]
Biggar & Leith targets travel retail success with Shanky’s Whip and Butterfly Cannon
“2024 is going to be the year of duty free for Shanky’s Whip,” Daniel Bras, Export Director at spirits creator, importer and distributor Biggar & Leith tells TMI. Shanky’s Whip, an Irish whiskey infused with natural vanilla and caramel, is the number one brand for Biggar & Leith, with domestic success in almost eighty countries […]
Cruise listings, premium activations, highlight MONARQ’s regional power
With an impressive portfolio of top-name brands, MONARQ Group’s investment in its team and office has paid off as the independent distributor and marketer of premium alcoholic beverages has become one of the top players in the region. “Despite the political – and socio- economic challenges in South America and the general destocking at distributor […]
