With brilliant bright colors, and striking “Day of the Dead-type” visuals, a recent month-long activation for Recuerdo Mezcal at New York’s JF Kennedy International Airport enticed many a traveler to stop in and try the award-winning mezcal at the DFS duty free store in Terminal 4. Running from mid-October to mid-November, the colorful counter offered […]
Spirits
Beam Suntory launches Maker’s Mark Cellar Aged Bourbon with DFS at JFK and LAX
Beam Suntory has launched Maker’s Mark Cellar Aged Bourbon at DFS stores at New York John F. Kennedy (JFK) and Los Angeles International (LAX) Airports. The annual limited release will then make its debut at Sydney International Airport in December. Maker’s Mark Cellar Aged Bourbon — a marriage of 11- and 12-year-old bourbon — is the […]
Campari reveals new brand identity at the TFWA World Exhibition in Cannes
Campari revealed a stunning new brand identity and iconic bottle re-design of its namesake brand at the TFWA World Exhibition in October. The big reveal for GTR at TFWA 2023 was the new visual identity and an elegant re-design of the Campari bottle, inspired by Milano and reflecting the sleek, […]
Ukrainian vodka Nemiroff unveils ultra-premium LEX by Nemiroff in Cannes
Nemiroff unveiled a new perspective on vodka with the launch of ultra-premium LEX by Nemiroff at a launch event at the JW Marriott Hotel rooftop in Cannes last month. Dedicated to reimagining vodka for the modern generation of drinkers, the objective of LEX by Nemiroff was to create the ultimate ultra-premium vodka without any […]
Bacardi launches Rum Tales activation & new classification system at Miami Airport
Bacardi Global Travel Retail is staging the debut of its new Rum Tales campaign on the main concourse of Terminal D at Miami International Airport Terminal. The innovative Digital Rum selector platform is running from October 20 and November 12, 2023. The pop-up is designed as a 360-degree experience encouraging travelers to explore and engage […]
The Macallan reveals new The Harmony Collection in collaboration with Stella and Mary McCartney
The Macallan has announced the third edition of The Harmony Collection, a collaboration with Stella and Mary McCartney that celebrates the lands of Scotland. A first for Stella and Mary, the partnership with The Macallan marks a creative union of the McCartney sisters. This debut joint venture combines their creative talents in a collaboration which […]
The Famous Grouse launches new global campaign
The Famous Grouse unveiled its brand-new global campaign, Full of Character, with a new TV advert premiering during ITV’s coverage of the Rugby World Cup semi-final between England and South Africa on Saturday October 21 and again during the Rugby World Cup final on Saturday October 28. The UK’s no.1 whisky is back with a new […]
Ian Macleod Distillers eyes Americas expansion and appoints DISC Americas TR distributor
Ian Macleod Distillers (IMD) has appointed premium wines & spirits distribution business, Distribution Spirits Company (DISC), as its exclusive distribution partner for Americas Travel Retail. This appointment comes as IMD expands its Global Travel Retail presence beyond EMEA and Asia Pacific, where it is already well established. In line with IMD’s domestic presence, DISC will […]
Cannes 2023 Preview: Pernod Ricard GTR starts new chapter
Pernod Ricard Global Travel Retail (PR GTR) returns to the TFWA World Exhibition, stimulated by a double-digit sales uplift of 40% in FY23. This uplift coincides with a new chapter for Pernod Ricard GTR as outgoing Chairman & CEO Mohit Lal retires after over 23 years with Pernod Ricard, handing the reins to new Chairman […]
Drumshanbo Gunpowder Irish Gin takes “Curious Journey” to success
When long-time spirits executive Pat Rigney opened the Shed Distillery in Drumshanbo, Ireland in December 2014, his goal was to create one of the best gins in the world. Now, nearly a decade later,with growing sales near and far from its rural Ireland base and awards and accolades draped over the familiar blue […]
Helping the small brand compete against the big boys: Walter Aguilar shares his successful secrets in a best-selling book
Independent global brand consultant Walter Aguilar has written a book which quickly became an Amazon best seller when it was released earlier this year. Aguilar, who has a long history of working with luxury brands in all key product categories along with time on the retail side of the business, tells TMI that his […]
U.S. whiskey rides high in the Americas
U.S. whiskey has rebounded well across the Americas this year as the purchasing habits of traveling consumers become increasingly more adventurous, writes Joe Bates. The U.S. whiskey category enjoyed a very strong period of recovery in the duty free Americas market last year as international travel in the region rebounded from COVID-19, and consumer […]
DFG named global travel retail partner for BBC Spirits and Cazcabel premium Tequila
Duty Free Global has added two more important spirits brand to its portfolio over the last few weeks. Bordeaux-based BBC Spirits has appointed Duty Free Global as its global travel retail partner for Etsu Japanese Gin, Hinotori Japanese Whisky and Goalong Chinese Gin and Whiskey. Bogdan Tanasoiu, President and Owner of BBC Spirits said: […]
FlyWithWine returns to TFWA World Exhibition Cannes with innovative wine and spirits travel products for DF & GTR
FlyWithWine, the designer, creator and global distributor of the VinGardeValise Collection, the first luggage line specifically developed to safely and securely protect wine and spirits while traveling, will again be participating in the TFWA World Exhibition & Conference. In addition to the VinGarde Valise Collection of high quality, versatile wine luggage, the FlyWith Wine team […]
Jägermeister activates consumer experience The Secret is You for first time in North America Travel Retail at JFK T4 with DFS
Family-owned Mast-Jägermeister SE has activated Jägermeister’s multi-media travel retail campaign The Secret is You for the first time in U.S. Travel Retail. The 90sqm pop-up for the suc-cessful herbal liqueur runs for four weeks from September 18 at New York JFK International Airport in T4’s main concourse, in close partnership with DFS Group and airport advertising concessionaire Clear […]
