DFA

Duty Free Americas underscores specialty retail expertise with trio of ‘Firsts’ at DFW as the airport celebrates its 50th anniversary

As Dallas Fort Worth International Airport (DFW) celebrates its 50th anniversary, travel retail operator Duty Free Americas has opened three new specialty retail stores there, including the first ever travel retail store for Toys“R”Us (as reported). The retailer has also opened its first sunglasses store in the USA, SHADE, as well as the inaugural LEGO […]

Duty Free Americas rolls out immersive fragrance ‘Red Carpet’ activations

Beauty is in the spotlight at Duty Free Americas (DFA), which has launched a series of immersive, experiential fragrance pop-ups and ‘Red Carpet’ activations at key airport locations across the Americas this November. Featuring both niche and global brands, this month’s activations bring to life limited edition releases through immersive activations and expert demonstrations. Vibrant […]

Bacardi launches Rum Tales activation & new classification system at Miami Airport 

Bacardi Global Travel Retail is staging the debut of its new Rum Tales campaign on the main concourse of Terminal D at Miami International Airport Terminal. The innovative Digital Rum selector platform is running from October 20 and November 12, 2023.  The pop-up is designed as a 360-degree experience encouraging travelers to explore and engage […]

The allure of beautiful hair in travel retail

It’s all about the hair! Not only do today’s consumers long for “shampoo-commercial-worthy hair,” (quoting Spate) but they see healthy hair as integral to today’s well-being journey. Consumers are looking for hair care products that cater to a range of needs, targeting various hair and scalp problems while providing multiple benefits from revitalization to anti-ageing. […]

The Macallan and Duty Free Americas partner to open first shop-in-shop in Americas Travel Retail in Tocumen airport

The Macallan has unveiled its first shop-in-shop in the Americas Travel Retail channel at Panama Tocumen International Airport (PTY) Terminal 2 in partnership with Duty Free Americas.     The opening marks the latest chapter in the long-term collaboration between Duty Free Americas and the Edrington-owned distiller, following the launch of The Macallan Boutique at New […]

DFA Charity Golf Tournament success on all counts; raises $375,000 for Alonzo Mourning’s Miami youth charities

Neither threatening weather, a cold drizzle in Miami or a lingering pandemic could dampen the high spirits that boosted the 2022 DFA Charity Golf Tournament on Feb. 9, which raised a staggering $375,000 for the Mourning Family Foundation (formerly known as Alonzo Mourning Charities), and its Overtown Youth Center and Honey Shine initiatives. The Duty Free industry […]

The Macallan and Duty Free Americas unveil first Boutique in the Americas at NY JFK International Airport

The Macallan Single Malt Scotch Whisky has partnered with Duty Free Americas to unveil The Macallan’s new retail experience at John F. Kennedy (JFK) International Airport Terminal 7 – the first opening of the brand’s global Boutique program in the Americas. The official ribbon-cutting ceremony was attended by senior representatives from Edrington Global Travel Retail, […]

DFA raises $350,000 for the Joe DiMaggio Children’s Hospital at sixth DFA Charity Golf Tournament

Congratulations to Duty Free Americas and the Falic Family Foundation for raising $350,000 for the Joe DiMaggio Children’s Hospital in Miami at yesterday’s (Feb. 6) DFA Charity Golf Tournament. The Duty Free industry in the Americas came out in record numbers to support the Foundation and its very worthwhile charity partner this year. Here are […]

Bacardi and DFA create multi-sensory campaign at MIA, offer domestic travelers ability to purchase in a travel retail first

Bacardi Global Travel Retail and Duty Free Americas have partnered on a groundbreaking campaign at Miami International Airport featuring Bacardi rum cocktails, personalized gifting and photo opportunities.      In a travel retail first, international and domestic travelers can purchase Bacardi Superior, Bacardi Cuatro, Bacardi Ocho and Bacardi Diez from the space in Terminal D through January 3, 2020.      Domestic purchases are made via ReserveBar.com, and […]