Flor de Caña has been increasing its presence on cruise ships, led by premium activations including rum masterclasses, signature cocktail programs, and cross-promotions between pouring and retail. Rodrigo Bazan, Flor de Caña Global Travel Retail Managing Director, tells TMI that the past year has been very positive for Flor de Caña, with strong momentum across […]
Cruise
Blue Caterpillar brings expertise to appeal to cruise and Caribbean
Boutique spirits distributor Blue Caterpillar has been growing its footprint across all the geographies and markets it handles since it was founded in 2021 by well-known travel retail executives Michael Gebrael and Christoph Henkel. And it has no plans to slow down any time soon. The Blue Caterpillar founders say that the company has evolved […]
Alexander James & Co.: servicing the duty free channel for 25 plus years
Alexander James & Co has been representing premium and luxury wine and spirits brands in the duty free channel, including airport and border duty free stores, and cruise lines for more than a quarter century. Ignacio Melero, Vice President, Alexander James, tells TMI that as his company focuses solely on the duty free channel and […]
Heinemann Americas strengthens its support of cruise channel with reliability, consistency, and a forward-thinking strategy
Heinemann Americas reports that it saw significant growth in Retail & Distribution last year. “At the beginning of this year, we are exactly where we want to be,” Heinemann Americas CEO Nicolas Hoeborn tells TMI. “Our 5th New Build Launch in a row with Royal Caribbean, the Star of the Seas, was a major success […]
MONARQ delivers another “exceptional” year with strong performance in cruise
MONARQ Group grew in every aspect of its business in 2025 and continues to invest behind its brands and team, to accelerate growth and provide top level service to the channel. “2025 has been another exceptional year for us. We have seen growth in all areas of our business, both domestic as well as Duty […]
Toschi Vignola targets cruise with debut at F&B@Sea and collaboration with Deborah Golden
Italian food and beverage company Toschi Vignola, which is participating in Seatrade Cruise Global F&B@Sea for the first time, sees the cruise segment as a key growth segment for its portfolio of brands. In support of this growth strategy, Toschi Vignola has announced the start of a collaboration with Deborah Golden, a leading consultant in the international cruise industry and founder […]
Cruise and island events provide “incredible expansion” for Southern Glazers Travel
2025 was an incredible year of expansion across many cruise lines for Southern Glazers Travel, Phillip Jarrell, Vice President Travel Retail, Cruise & Key Accounts, SGWS, tells TMI. “Our brands performed very well in 2025, and the outlook for 2026 seems promising,” says Jarrell. “Our goal has been to simply listen to the cruise operators […]
Chiara Giorgi to leave Seatrade Cruise for senior role at CLIA
Chiara Giorgi will leave her role as Global Brand & Event Director at Seatrade Cruise on My 5, 2026, and will join CLIA as Senior Vice President, Partnership & Membership Strategy, effective June 15, 2026. At Seatrade, Giorgi has led the strategic direction and development of the cruise industry’s leading global events portfolio. In her […]
Heineken strengthens cruise partnerships with a destination driven portfolio at F&B@Sea
Heineken has adopted a destination driven portfolio approach led by the Heineken brand and built around regional relevance, local heritage and authentic flavors to elevate onboard significance and choice for cruise guests. The Heineken Cruise team will debut its new strategy and portfolio expansion at the F&B@Sea exhibition and conference, April 15–16, 2026, at the […]
Osborne cruises into new opportunities with return to Seatrade Cruise Global event
Spanish wine, spirits and gourmet food specialist Osborne Grupo, eyeing expansion in the cruise market, returns to the Seatrade Cruise Global event in Miami, where it is taking a stand (No. 51) at F&B@Sea for the first time. Osborne team members will be present at both the F&B@Sea and Retail Days, encouraging Seatrade visitors to […]
Holland America Line and Jefferson’s Bourbon make history with the first bourbon aged on cruise ships
In celebration of International Whiskey Day, Holland America Line and Jefferson’s Bourbon last week announced a partnership for a first-of-its-kind collaboration in which Jefferson’s Ocean Bourbon is aged at sea across the cruise line’s fleet. This marks the distillery’s maiden voyage partnering with a cruise line for its Ocean Aged at Sea Bourbon series. The […]
New “indulgent” By the Beach suncare line to debut in travel retail onboard six cruise ships through Starboard
A fun, exciting and sensorial new suncare brand is launching in travel retail and will soon be found onboard six cruise ships through Starboard. By the Beach, a new suncare brand co-founded by Jessica McGratty Singer and Andrew Glass, transforms sun protection into “an indulgent experience” that bridges the gap between suncare, skin care, […]
Catherine Restrepo launches SYZYGY Brands to fill gap in market
Catherine Restrepo’s new strategic brand representation and commercial development company, SYZYGY Brands, fills a needed gap in the global travel retail, cruise, and hospitality channels. Restrepo, who has nearly two decades of industry experience, says SYZYGY Brands operates not as a traditional distributor, but as a commercial growth partner and strategic agent. “We work across […]
Holland America Line sets itself apart with award-winning beverage program
Holland America Line has been going out of its way to premiumize its beverage offerings the last few years. Leaning into its heritage, the cruise line has introduced a Dutch-inspired gin, created a single barrel whiskey program that has grown from one bourbon three years ago to 16 barrels this year, and partnered with beverage […]
Seatrade Cruse Global announces expanded 2026 agenda, as global cruise leaders convene in Miami Beach to chart the industry’s next era
Seatrade Cruise Global has unveiled the 2026 conference program, with a keynote featuring leaders of Carnival Corporation & plc., MSC Group, and Royal Caribbean Group, as well as Cruise Lines International Association. The session will be moderated by CNBC correspondent Contessa Brewer. The theme of this year’s event, taking place April 13–16 at the Miami […]



