Cruise

Flor de Caña grows cruise visibility with focus on authentic premium rum portfolio

Flor de Caña has been increasing its presence on cruise ships, led by premium activations including rum masterclasses, signature cocktail programs, and cross-promotions between pouring and retail. Rodrigo Bazan, Flor de Caña Global Travel Retail Managing Director, tells TMI that the past year has been very positive for Flor de Caña, with strong momentum across […]

Heinemann Americas strengthens its support of cruise channel with reliability, consistency, and a forward-thinking strategy

Heinemann Americas reports that it saw significant growth in Retail & Distribution last year. “At the beginning of this year, we are exactly where we want to be,” Heinemann Americas CEO Nicolas Hoeborn tells TMI. “Our 5th New Build Launch in a row with Royal Caribbean, the Star of the Seas, was a major success […]

Toschi Vignola targets cruise with debut at F&B@Sea and collaboration with Deborah Golden

Italian food and beverage company Toschi Vignola, which is participating in Seatrade Cruise Global F&B@Sea for the first time, sees the cruise segment as a key growth segment for its portfolio of brands. In support of this growth strategy, Toschi Vignola has announced the start of a collaboration with Deborah Golden, a leading consultant in the international cruise industry and founder […]

Cruise and island events provide “incredible expansion” for Southern Glazers Travel

2025 was an incredible year of expansion across many cruise lines for Southern Glazers Travel, Phillip Jarrell, Vice President Travel Retail, Cruise & Key Accounts, SGWS, tells TMI. “Our brands performed very well in 2025, and the outlook for 2026 seems promising,” says Jarrell. “Our goal has been to simply listen to the cruise operators […]

Heineken strengthens cruise partnerships with a destination driven portfolio at F&B@Sea

Heineken has adopted a destination driven portfolio approach led by the Heineken brand and built around regional relevance, local heritage and authentic flavors to elevate onboard significance and choice for cruise guests. The Heineken Cruise team will debut its new strategy and portfolio expansion at the F&B@Sea exhibition and conference, April 15–16, 2026, at the […]

Holland America Line and Jefferson’s Bourbon make history with the first bourbon aged on cruise ships

In celebration of International Whiskey Day, Holland America Line and Jefferson’s Bourbon last week announced a partnership for a first-of-its-kind collaboration in which Jefferson’s Ocean Bourbon is aged at sea across the cruise line’s fleet. This marks the distillery’s maiden voyage partnering with a cruise line for its Ocean Aged at Sea Bourbon series. The […]

New “indulgent” By the Beach suncare line to debut in travel retail onboard six cruise ships through Starboard

A fun, exciting and sensorial new suncare brand is launching in travel retail and will soon be found onboard six cruise ships through Starboard.   By the Beach, a new suncare brand co-founded by Jessica McGratty Singer and Andrew Glass, transforms sun protection into “an indulgent experience” that bridges the gap between suncare, skin care, […]

Catherine Restrepo launches SYZYGY Brands to fill gap in market

Catherine Restrepo’s new strategic brand representation and commercial development company, SYZYGY Brands, fills a needed gap in the global travel retail, cruise, and hospitality channels. Restrepo, who has nearly two decades of industry experience, says SYZYGY Brands operates not as a traditional distributor, but as a commercial growth partner and strategic agent.  “We work across […]

Seatrade Cruse Global announces expanded 2026 agenda, as global cruise leaders convene in Miami Beach to chart the industry’s next era

Seatrade Cruise Global has unveiled the 2026 conference program, with a keynote featuring leaders of Carnival Corporation & plc., MSC Group, and Royal Caribbean Group, as well as Cruise Lines International Association. The session will be moderated by CNBC correspondent Contessa Brewer. The theme of this year’s event, taking place April 13–16 at the Miami […]