Spanish wine, spirits and gourmet food specialist Osborne Grupo, eyeing expansion in the cruise market, returns to the Seatrade Cruise Global event in Miami, where it is taking a stand (No. 51) at F&B@Sea for the first time.
Osborne team members will be present at both the F&B@Sea and Retail Days, encouraging Seatrade visitors to sample its brands, with a spotlight on Vina Monty wines and Cinco Jotas Iberian ham. A specialist ham carver will be on-stand to ensure guests are treated to the full Osborne experience.
According to Osborne Grupo Global Travel Retail Manager Cathy Aumiaux Rolland, the company sees the cruise channel as a key strategic growth pillar within travel retail.
“It’s a fast-evolving environment with a highly international and premium consumer profile, which aligns perfectly with Osborne’s brands,” Rolland said. “Participating in F&B@Sea in Miami allows us to strengthen existing partnerships, explore new opportunities, and showcase the breadth of our portfolio – from premium Iberian products to wines, spirits, and very high-end caviar, which is particularly well suited to the cruise environment.”
The Osborne portfolio includes Ham Cinco Jotas, Gin Nordés and Gin Gold, Carlos I brandies, Vina Monty and Montecillo Wines
Rolland noted the cruise market’s increasing importance for Osborne. “It offers a unique platform to bring our brands to a global, experience-driven consumer. From premium Iberian products to exceptional caviar, we see strong potential to grow both in retail and F&B, and we are excited to be part of this dynamic channel’s development.”
Osborne is set to host a Women in Travel Retail (WiTR+) networking moment during the F&B@Sea event, on the Osborne stand from 4.30pm to 5.30 pm on Wednesday, April 15. The meeting will highlight Vina Monty wines and Cinco Jotas Iberian ham. Places are limited.
Seatrade Cruise Global will take place at the Miami Beach Convention Center, Miami Beach, Florida, April 13-16.
