Following its debut with DFS Group at the 2023 Masters of Wines & Spirits in Macau, Alfred Giraud French Malt Whisky has expanded its collaboration with the luxury travel retailer to New York JFK, Los Angeles (LAX) and San Francisco (SFO) airports, with planned expansion to Hanoi and Ho Chi Minh airports.
Alfred Giraud’s limited-edition UNE ODYSSÉE, from The Singular Collection, was also highlighted at the 2024 Masters of Wines & Spirits in Los Angeles and Macau. Whisky Advocate awarded UNE ODYSSÉE a score of 95 points, placing it in the top 1% of all scores ever given by the magazine and the highest ever for a French whisky.
DFS’ ability to develop super and ultra-premium brands aligns perfectly with Alfred Giraud’s vision, says the company.
This collaboration between Alfred Giraud and DFS marks a significant step forward in promoting the culture of prestige French spirits around the world.
“We are thrilled to partner with DFS, whether through their esteemed Masters of Wines & Spirits event or their top-quality travel retail outlets. This collaboration aligns perfectly with our strategy to distribute our limited production to carefully chosen locations in major international cities,” says Philippe Giraud, Alfred Giraud French Malt Whisky Founder.
“DFS continues to push boundaries in securing a remarkable curation of wines and spirits for its annual Masters of Wines and Spirits event. During the Masters of Wines and Spirits’ 12th edition this year, DFS was proud to showcase a special release, the Une Odyssee, from Alfred Giraud – France’s most awarded whisky. The Une Odyssee was awarded 95 points by Whisky Advocate, further proving DFS’ passion for hand-selecting exceptional and highly awarded bottles to our discerning clients,” says Christophe Marque, DFS President, Global Merchandising.