CHLOÉ ABSOLU DE PARFUM celebrates 10th anniversary of signature scent

chloé, parfum, bpl, 50 ml, édition limitée, packshot, fond blancIn celebration of the tenth anniversary of the signature Chloé fragrance, Coty has released a limited edition new fragrance, Chloé Absolu de Parfum.

This new scent was composed by Michel Almairac, who created the original fragrance. Its rich, woody, textured floral fragrance is a more refined version of the original Eau de Parfum Chloé, says the company, with the signature Damascena rose, vanilla and patchouli.

The intensity and depth of the, already present in the original fragrance, is increased and combined with an absolute of Centifolia rose from Grasse. While vanilla absolute unfurls its round, velvety facets, a touch of adds character. The Chloé signature is more captivating than ever.

The light amber colour of the Absolu de Parfum is framed by a bottle featuring a metal plaque in a golden undertone, reflected also in the beige grosgrain ribbon.

American actress Haley Bennett is the muse of the Chloé 10th anniversary perfume. Photographer Lachlan Bailey captures the personality of this new Chloé woman with a spontaneous black-and-white shot of a natural Bennett without make-up, and her hair in the wind.

Chloé Absolu de Parfum  will be on counter in travel retail worldwide in November.