One of the highlight beauty events at TFWA Cannes this year was Shiseido Group’s preview launch of the NARS Steven Klein Holiday Collection on Tuesday evening. More than 50 leading travel retail buyers and key industry media enjoyed a meet and greet cocktail at the Shiseido stand overlooking the beautiful Cannes harbour, with the added […]
NARS
Shiseido launches first NARS TR exclusive collection
Shiseido used TFWA Cannes to launch NARSissit #Jetsetter, the first ever NARS Travel Retail exclusive collection. Travel Retail is a relatively new channel for NARS but the range of wearable, high-quality makeup enjoys a huge and loyal fan base in domestic markets and is advancing rapidly in the travel retail channel, says the company. “NARS […]