Crystal Head brings sense of place to Montreal

Canadian brand Crystal Head Vodka has installed its first permanent personalized wall display at Aer Rianta International North America’s international departures store at Montreal Trudeau International Airport.

 The custom-built unit was launched in December 2018, says Pauline Bonhomme, Buyer at ARI Montreal Airport.

 “The objective is to enhance and amplify the brand image, introduce newness and broaden the range whilst offering a better variety to our passengers. We are thrilled by the feedback we have received since the launch,” says ARI. “Sales have increased by over 18% since implementation. Partnering with Crystal Head has allowed us to seamlessly execute and deliver this sense of place for our passengers.”