Heineken is launching two commemorative limited edition collectors’ can designs to mark SAIL 2025, the world’s largest nautical event. Heineken is a major sponsor of the festival’s night-time entertainment with the SAIL ON STAGE series. SAIL 2025 takes place from August 20-24, 2025. Available exclusively in the Cruise sector in the Americas region from February to July […]
Beer
Heineken invites TFWA delegates behind the bar for a chance to win Champions League tickets
Heineken is inviting TFWA delegates to visit them on their stand (Beach Village 2, #26) for a chance to win Champions League tickets. Visitors can go behind the Heineken bar and attempt to pour the perfect glass of Heineken beer. Every effort will be assessed on the spot by the expert eye of one of the Heineken draught experts visiting […]
Heineken’s GDF strategy looks to maximize onboard revenues
In a strategic overview of the global business in Ferries, Airlines and Cruises, Niek Vonk, Manager Global Duty Free & Travel Retail for Heineken says that the group’s mission is to be the most relevant brewer of Beer, Cider and other relevant drinks categories. “We are determined to do all we can to ensure our […]
Carnival adds new brew fleetwide and at onboard breweries
Continuing to live up to its reputation as the “Fun Ships,” Carnival Cruise Line is serving up a number of its own private-label beers crafted by its in-house brewery team. Carnival was the first cruise line to can and keg its own private label beers crafted in-house in 2019, after introducing the onboard brewery concept on Carnival Vista in the Red […]
Heineken Global DF reports double digit growth
Heineken Global Duty Free has reported double-digit sales volume growth versus 2018 in its duty free business (Cruise, Ferries and Inflight). The growth is driven by increased distribution for its portfolio of over 250 brands. “There is also notable growth in the demand for lo/no alcohol options and this has delivered 73% sales volume growth […]