Beer

Heineken announces Natalia Kuldyaeva as new head of Global Duty Free business

Heineken has announced the appointment of Natalia Kuldyaeva as Global Duty Free Manager. In this strategic role, Natalia will lead the entire Heineken global duty free business across cruise-lines, ferries, airlines, border stores and diplomatic channels, reinforcing the company’s ambitions to expand its premium presence in travel environments worldwide.  “I’m excited to be leading the […]

Heineken expands draught beer training program to cruise

Heineken Global Duty Free is accelerating its draught beer training program for Cruise partners, with consumer-focused quality a key component in its growth strategy. Participating cruise lines include Carnival, Celebrity, Costa, Holland America, MSC, Princess, P&O, and Royal Caribbean. The Heineken Passion & Quality Training program has been developed to address the dynamics of the […]

Heineken doubles down on cruise with new channel exclusives

Heineken Global Duty Free is highlighting its long-standing commitment to the global Cruise channel this Spring with the launch of exciting new innovations and several high-profile sponsorships at industry events in Florida including its third-year sponsorship of F&B@Sea. Heineken introduced La Tropical Mixología, the world’s first distilled beer cocktail™ (patent pending), at a party for […]

Heineken launches cruise exclusive commemorative can for SAIL 2025

Heineken is launching two commemorative limited edition collectors’ can designs to mark SAIL 2025, the world’s largest nautical event. Heineken is a major sponsor of the festival’s night-time entertainment with the SAIL ON STAGE series.  SAIL 2025 takes place from August 20-24, 2025. Available exclusively in the Cruise sector in the Americas region from February to July […]

Heineken invites TFWA delegates behind the bar for a chance to win Champions League tickets

Heineken is inviting TFWA delegates to visit them on their stand (Beach Village 2, #26) for a chance to win Champions League tickets. Visitors can go behind the Heineken bar and attempt to pour the perfect glass of Heineken beer. Every effort will be assessed on the spot by the expert eye of one of the Heineken draught experts visiting […]