With its cult-classic product, the Miracle Leave-In, It’s a 10 hair care has grown exponentially, becoming a global brand now sold in more than 84 countries. More than 10 million bottles of the product are sold annually and It’s a 10 products are available in more than 25,000 salons and 15,000 professional chains like Ulta […]
Hair care
The allure of beautiful hair in travel retail
It’s all about the hair! Not only do today’s consumers long for “shampoo-commercial-worthy hair,” (quoting Spate) but they see healthy hair as integral to today’s well-being journey. Consumers are looking for hair care products that cater to a range of needs, targeting various hair and scalp problems while providing multiple benefits from revitalization to anti-ageing. […]
Aveda removes all bee-derived ingredients from formulas to create 100% vegan brand
The Estee Lauder Companies kicked off 2021 by announcing that Aveda, itshigh performance, plant-based hair care brand, is now 100% vegan. The milestone achievement covers all of Aveda’s hair care, hair color, body care, make-up and aroma products, and emphasizes its commitment to sustainability. Aveda has been cruelty-free since the brand was founded in 1978 […]
Tairo International launches new sister company for professional hair & beauty products, adds hot brand Moroccanoil to portfolio
Robert and Tania Bassan, the owners of the very well-respected Caribbean beauty distribution company Tairo International, have officially announced the opening of a new, separate sister company, SOMAR Beauty. SOMAR is a distributor for beauty and professional hair care brands servicing Caribbean local and travel retail stores, professional hair salons, spas and beauty supplies, as […]
