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Maker’s Mark celebrates limited New York edition with flagship activation at JFK Terminal 4 with DFS

Suntory Global Spirits has partnered with DFS Group to create a high-profile experiential activation space at Terminal 4 at New York’s John F. Kennedy International Airport to showcase Maker’s Mark, the iconic Kentucky Bourbon. Travel Markets Insider joined executives from Suntory, DFS, and terminal operator JFKIAT at the ribbon-cutting, officially opening the eye-catching pop-up. As […]

From hurricanes to logistics: How Essence Corp met the challenge of launching superstar Rihanna’s Fenty Beauty across nine Caribbean islands

At the end of October, leading Miami- based beauty distributor Essence Corp executed an unprecedented simultaneous launch for Fenty Beauty, Fenty Skin, and Fenty Eau de Parfum by Rihanna — one of the most anticipated, highly-coveted brands in the market — across nine islands in the Caribbean. Although the brand had been sold in the […]

EDGExecution: Bringing that extra EDGE to experiential marketing experiences in travel retail

EDGExecution has been creating some of the most impactful activations across all channels in the Americas travel retail markets for the past seven years. Eduardo Ottengo, Managing Director at EDGExecution, tells TMI that the goal for his experiential marketing agency is to help brands and teams provide memorable experiences in travel retail. “We are 100% dedicated […]

Campari Group GTR kicks off 360° Aperol takeover at Punta del Este International Airport, part of brand’s largest activation in South America

Campari Group Global Travel Retail (GTR), in collaboration with Avolta and Airports of Uruguay, has unveiled an immersive 360° omnichannel campaign for Aperol at Punta del Este International Airport. The initiative serves as the anchor for Aperol’s largest and most expansive activation in South America to date. The dynamic Punta del Este activation seamlessly integrates […]

Dior Travel Retail Americas and Avolta open first stand-alone Parfums Christian Dior boutique in Canada

Dior Travel Retail Americas has partnered with Avolta to open the first Parfums Christian Dior stand-alone boutique in Canada, in Toronto Pearson International Airport, Terminal 1 Domestic Departures. The new boutique brings the fragrances, make up and skincare products of the Maison to travelers who fly or transit at the airport. This elegant 516 sq. […]

Frontier Duty Free Association celebrates Excellence, Innovation, and Leadership at the 2024 FDFA 40th Anniversary Convention

Gold Standard awards highlight of gala evening The Frontier Duty Free Association (FDFA) announced the winners of their 2024 Gold Standard Awards during a gala evening held at the Omni King Edward Hotel in Toronto on Wednesday, November 20, 2024.       This event, a highlight of the FDFA’s annual convention, brought together industry leaders to […]

Heinemann celebrates 10 years in the Americas as it strives to be the cruise supplier/retailer of choice

Heinemann Americas is celebrating its 10th year anniversary this year, following a successful decade of establishing itself in the market and growing its business in important new directions. Travel Markets Insider’s Lois Pasternak recently met with Nicolas Hoeborn, Managing Director in Heinemann Americas’ offices located in Miami’s prestigious Coral Gables to discuss the evolution of […]

Penhaligon’s opens first store in Travel Retail North America with International Shoppes

British perfumery brand Penhaligon’s has partnered with International Shoppes to open a retail space at New York’s John F. Kennedy Airport (JFK), marking the brand’s first opening in North America Travel Retail since its acquisition by Puig. The opening comes amid a boom in niche fragrance sales in North America and marks a strategic move […]

Pernod Ricard’s premium tequila Código 1530 makes travel retail debut at JFK with DFS

Pernod Ricard Global Travel Retail (PR GTR) launched Código 1530 Tequila in travel retail with a vibrant pop-up event at Terminal 4 in New York’s John F. Kennedy International Airport (JFK). The immersive activation, hosted by DFS Group, started July 15 and ran until August 11. The exclusive debut signals a strategic move by PR […]

2024 ASUTIL Conference: magical, relevant and filled with Latin flair

The 2024 ASUTIL Conference held last week in Bogotá, Colombia at the Hilton Bogotá Corferias perfectly reflected the city where it was held: magical, relevant, and filled with Latin flair. A maximum capacity 307 people attended the TFWA-managed event. Travel Markets Insider had a front row seat for the week and presents highlights of the sold-out conference […]