Hair care

Aveda removes all bee-derived ingredients from formulas to create 100% vegan brand

The Estee Lauder Companies kicked off 2021 by announcing that Aveda, itshigh performance, plant-based hair care brand, is now 100% vegan. The milestone achievement covers all of Aveda‚Äôs hair care, hair color, body care, make-up and aroma products, and emphasizes its commitment to sustainability. Aveda has been cruelty-free since the brand was founded in 1978 […]

Tairo International launches new sister company for professional hair & beauty products, adds hot brand Moroccanoil to portfolio

Robert and Tania Bassan, the owners of the very well-respected Caribbean beauty distribution company Tairo International, have officially announced the opening of a new, separate sister company, SOMAR Beauty. SOMAR is a distributor for beauty and professional hair care brands servicing Caribbean local and travel retail stores, professional hair salons, spas and beauty supplies, as […]