Patrón tequila has partnered with French luxury house Lalique to introduce a first-of-its-kind exclusive collaboration, Patrón en Lalique: Serie 1.
The partnership is the latest extension of Patrón’s “Art of Patrón” platform (a unique collection of experiences that reflects artists’ uncompromising commitment to their craft), and marks the first time that Lalique has collaborated with a tequila brand. It is also the first time that Patrón has joined with a crystal maker to reimagine the iconic Patrón tequila bottle.
Patrón en Lalique: Serie 1 is a limited-edition crystal decanter handmade by Lalique’s master artisans. The design of the bottle was inspired by Mexico’s indigenous Weber Blue Agave plant, from which tequila is produced. The meticulous detail of the amber crystal bottle stopper is perfectly shaped to represent the heart of the agave, the piña.
The decanter showcases Lalique’s signature technique of contrasting clear and frosted crystal finishes to showcase its perfect detail and enhance the unique amber color of the tequila.
The Patrón en Lalique: Serie 1 bottles are filled with an exceptional blend of the oldest and rarest Patrón tequilas, hand-selected from Patrón’s barrel aging room at the Hacienda Patrón distillery in Jalisco, Mexico. The extra añejo tequila is aged for at least four years in a combination of new American oak and new and used French oak barrels.
This special series is limited to 500 bottles worldwide. Each of the individually numbered and hand-polished bottles of Patrón en Lalique: Serie 1 are placed inside a handmade leather display case elegantly adorned with gemstone detail. A leather-bound book and video that documents the historic collaboration are also included.
Patrón en Lalique: Serie 1 (750ml) will retail for US $7,500 at fine spirits retailers and in select duty free stores across the world. The company will be displaying a sample of the exquisite presentation in Cannes.
