Following the discussion on the impact of the grey market on travel retail spirits sales initiated in Travel Markets Insider last year, a group of traders requested to air their side of the story. The following is a candid and articulate examination of the grey marketplace from a key European-based businessman, with information from other European traders included. […]
Grey Market
Grey Market trading hurts Travel Retail
by Jim Perry, Brown-Forman Senior Vice President, India, Middle East & Africa, Central and South America The Cannes 2016 edition of Travel Markets Insider discussed the issue of grey market trading (i.e. parallel trade) and its potential impact on the travel retail industry. This debate needs to continue. Parallel trading poses several serious risks to the […]
Going Grey: The impact of the parallel market in the duty free spirits channel
Is grey market distribution – trading outside authorized channels – an inherent part of international business, particularly in the spirits industry? And is the duty free channel – where so many mullti-national companies have a huge flow of products trading all around the globe – an integral player in this trans-border system? Does grey market […]