Nestlé International Travel Retail (NITR) will be highlighting its continued commitment to leading innovation in the Travel Retail confectionery category by presenting new products and engaging experiences across strategic brands KitKat, Smarties, and Nestlé Swiss at the Summit of the Americas. Launching into the Americas for the first time, the new products focus on NITR’s […]
NITR
Nestle and KITKAT “Celebrate the Breakers” with airport campaign
Nestle International Travel Retail is inviting traveler’s to take a break and share it with KITKAT in an expanded version of last year’s “Celebrate the Breakers” KITKAT campaign in key airports around the world. Under the new theme of “However you break it, SHARE IT,” NITR has set up KITKAT red dedicated brand spaces featuring […]
Nestlé puts KitKat in focus with whimsical “Travel Break” themed eye masks and sharing bags
Starting with whimsical KitKat eye masks and interactive social media campaigns, Nestlé International Travel Retail will build on the global success and double digit growth it enjoyed for its Kit Kat brand in 2014 with fun new products, activations and internet exposure in 2015. The new campaign for the KitKat “Travel Break Sharing Bag” asks […]