Stoli Group ran an engaging virtual tasting session for its super-premium Se Busca Mezcal brand at the Virtual Summit of the Americas show last month. Led by Se Busca Global Brand Ambassador Simone Bodini, the session featured a tasting of two Se Busca expressions: Se Busca Mezcal Joven and Se Busca Joven Madrecuishe. Se Busca, […]
Stoli Group
Stoli focuses on super-premium spirits with launches in Cannes
Stoli Group has revealed details of a variety of new releases and plans for travel retail for the coming months, targeting the trending super-premium spirits category. This super-premium drive is being spearheaded by CEO Rudy Costello and Matthias Knoll, Stoli Group’s SVP Global Commercial, who recently joined from The Patron Spirits Company. Both Costello and […]