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The global spirits industry hosted two very exclusive events recently, in which Travel Markets Insider was honored to be representing the global travel retail media.
In October, just a few days before the TFWA World Exhibition in Cannes, Brown-Forman hosted a very exclusive unveiling of the latest extension of its acclaimed Woodford Reserve Master’s Collection in Kentucky, which will be available in duty free in only select locations. Woodford Reserve Master Distiller Chris Morris brought guests on a tour and tasting that visited the whole process of making the bourbon, from the wood barrels crafted at the Brown Forman Cooperage all the way to the finished product in the glass.
Earlier this week, William Grant & Sons and DFS unveiled one of just 88 bottles of The Balvenie Fifty at the DFS store at Los Angeles International Airport. This special presentation was attended by The Balvenie Malt Master David Stewart, who is celebrating his 50th anniversary at The Balvenie Distillery this year. Michael Pasternak reports.
In yet another very special event, the new Erno Laszlo Institute was re-opened in New York City’s Soho area. The Institute is named after the Hungarian born medical doctor who is considered the progenitor of modern skincare, and CEO Charles Denton has ambitious plans to re-establish the brand to its historical prestigious position both in the US and internationally, including in travel retail. Denton has brought in travel retail expert Marie-Clothilde Brule as vice president international and travel retail sales to do the job. See exclusive story about the opening and exhibit in honor of Laszlo’s favorite client, Marilyn Monroe, on page 4. Lois Pasternak reports.
Rounding out this issue’s top news L’Oreal buys cutting edge US make-up brand Urban Decay; Dufry expands in the US, Spain and China, and The Paradies Shops was approved for a seven-year agreement to operate new retail concessions in the McNamara Terminal at Detroit Metro Airport (DTW).