Mercedes Benz extends Club fragrance line

In December 2015, Mercedes Benz launched two new versions of the original Club fragrance: Club “Fresh” and Club “Extreme,” presented in attractive new packaging that follows the latest color trends: Matte metalized blue and matte metalized dark grey bottles. In February, Mercedes Benz MAN will be launched. This new fragrance targets men from 20 – […]

Coach signs new fragrance deal with Interparfums

Coach has signed an 11-year worldwide fragrance license agreement with the French division of Interparfums SA to create, produce and distribute new perfumes and fragrance-related products, beginning fall 2016. The New York–based accessories design house did not renew its current license agreement with Estee Lauder, even though Victor Luis, Coach CEO, said that the company […]

PGE signs Desigual contract for Caribbean

Miami fragrance company PGE has signed an agreement to distribute Desigual perfumes in the Caribbean. Desigual is a global company present in 100 countries with 325 stores, 80 franchises, 11,000 retailers, 2,500 department stores, 20 countries with E-commerce, 147 E-tailers and 81 Travel Retail POS. They are headquartered in Barcelona in a beautiful 24,000 sqm […]

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