Tairo International

Tairo rebrands, consolidates three divisions under one umbrella

Tairo International has rebranded as Tairo Group, which the company says will mark “a new era of excellence in luxury, beauty, and consumer goods.” The transformation reflects streamlined business operations and a unified presence, aligning the company’s three specialized divisions: Tairo International Luxury Division, SOMAR Beauty and Consumer Goods, and Fantasy Fragrances’ Independent and Niche […]

Tairo International announces grand opening of Marc Jacobs corner and launch of Daisy Wild fragrance at John Bull flagship store in Nassau

John Bull’s flagship store on Bay Street in Nassau has opened a Marc Jacobs corner, which saw the highly successful launch of the new fragrance, Daisy Wild, reports Tairo International, the company that distributes the Marc Jacobs fragrances. The ribbon-cutting ceremony for the new corner took place ahead of Mother’s Day last month, marking a […]

Tairo International’s Luxury Division launches Kylie Cosmetics and Cosmic Kylie Jenner fragrance in the Caribbean with 2-day event at Maggy’s Aruba

Tairo International, a leading distributor of premium beauty brands, has launched Kylie Cosmetics, Kylie Skin, and the highly anticipated Cosmic Kylie Jenner fragrance in Aruba in collaboration with retail partner Maggy’s Aruba. The landmark launch solidifies Kylie Cosmetics as a prominent addition to Tairo International’s Luxury Division and an integral part of Coty’s portfolio, says […]

TAIRO International honors longest-serving employee and welcomes key new senior appointment

Miami fragrance company TAIRO International, a leading fragrance and cosmetics distributor in Mexico and the Caribbean which marked its 25th anniversary last year, is celebrating milestones for two of its own. TAIRO is honoring Sales Director Ricardo Rivas, one of the company’s longest-serving employees, who is celebrating 20 years with the company this year. “Ricardo […]

Miami distributor Tairo celebrates Silver Anniversary and looks back over the past 25 years

“It’s been a ride; I can’t believe it is 25 years,” said Tairo International co-founder Robert Bassan at the start of his reminiscing interview with TMI. The Miami-based fragrance and cosmetics distributor, which handles the Caribbean and Mexican duty free markets, is celebrating its 25th anniversary this year. The company has made a major impact […]

Tairo International’s “Perfect” launch for new Marc Jacobs fragrance goes high profile with SEARS in Mexico

Miami-based fragrance distributor Tairo International held a high profile, impactful launch for the new Marc Jacobs Perfect fragrance with SEARS Mexico across its stores in February, which included dressing windows and store fronts, as well as interior podiums and sampling. The HPP followed Tairo’s December 2020 launch in travel retail stores throughout the Carib-bean and […]

Tairo’s Somar Distribution supplies local markets in Caribbean with high demand products

Caribbean and Mexico travel retail distribution specialist Tairo International is coping with the impact of the COVID-19 pandemic through its sister company Somar Distribution. Tairo founders Robert and Tania Bassan created Somar seven years ago to service the local markets in the Caribbean with consumer products. The client base consists of supermarkets, pharmacies, and convenience stores […]